Innovations
Innovations
Innovation - in thoughts, operation and strategies - has become a major
part for Jia International as they chart course for a future in a business world without
boundaries. The objective is to consistently deliver breakthrough products and services.
Investing in innovation Research
The knowledge and input is integral to our product design and
development process. Every project we undertake draws upon the experience and
expertise to ensure we have a depth and breadth of understanding from the start; a
platform from which our innovative thinking can evolve. Information is gathered
through brainstorming, focus groups, market research, evaluation, creative concepts
and experimentation to provide us with insight into the product and market area and
the needs of the consumer.
Concept Development
Innovation and fresh thinking is paramount at every stage of the
product design and product development cycle. Backed up by our research, preliminary
design concepts are as diverse as possible. Whilst we do find thinking laterally and
out of the box often results in the best ideas, we do ensure that all our concepts
and designs can be translated into brief fulfilling, viable solutions. Concepts are
generated via brainstorming, sketches, basic CAD modeling, sketch models and test
bench amongst other processes.
Ergonomics & Aesthetic Styling
Ergonomics is the study and application of information about humans
that informs and aids the design of the product. It involves studying how most
people interact with the products we are designing so we can ensure the products fit
the user, not have the user adjust to fit the product, often improving safety,
efficiency and comfort. Aesthetics are all about the way the product looks and are
largely responsible for how a new product design captures the market. Ultimately, it
is often the way a product looks that determines its market success, regardless of
its functional advantages. We style our products through sketching, 3D modeling,
continually refining the products aesthetics to appeal to the target market without
sacrificing its function.
Computer Aided Design and Engineering
Our engineers are involved throughout the design process and product development
ensuring our product design concepts are plausible, in both their function and
manufacture. Their breadth and depth of knowledge ensures we can push boundaries in
both design and manufacturing techniques.
We use both physical and virtual models to test functional concepts and product
design solutions, allowing us to continually evaluate and refine an idea. Our
computer aided design skills using advanced Solid Works software allow us to further
these tests by creating highly accurate model and assembly parts of a product. We
can perform a vast range of tests on these virtual models including stress analysis
and material suitability tests, which coupled with our experience, allow us to make
informed decisions on how to push the product design forward.